PORTONOVI MONTENEGRO

Portonovi is a large residential complex with a yacht harbor and its own infrastructure on the shore of the Boko-Kotor Bay, patronized by UNESCO. The exclusive resort village on the territory lies at the foot of Mount Orien, right on the Adriatic Sea, at the very entrance to the Bay of Kotor. The unique landscape of Portonovi offers an absolutely unforgettable view of the azure sea, green mountains, marina with yachts and promenade.

client: Portonovi, Montenegro
date: 13.05.21
Portonovi has 277 premium residential properties for every taste – luxury villas, townhouses, apartments and penthouses. This is a real cozy mini-city with its unique infrastructure, created for the most comfortable life all year round. The use of AMADEUS analytical tools allowed to accurately determine the target audience, its solvency and measure the potential demand for the proposed apartments, reducing the cost of the information request from potential buyers by 75%.

SOLUTION:

  • Development of Portonovi website in Russian for better targeting Russian clients
  • Influencer Marketing
  • Placing Fullscreen ads during peak activity days at rbc.ru/Snob.ru/forbes.ru business platforms
  • RTB Retargeting
  • Contextual advertising (in the Yandex network)
Next work in portfolio LANCÔME MIRACLE CUSHION